A poliedric architect, Gio Pagani founded his design studio in
Parma in 1995 with the aim of offering architectural and design
solutions devoted to an out-of-the-box elegance, where boldness
and eclecticism are married to a constant search for functionality.

His personal growth path lead him to work alongside with some
of the most influential designers and companies across furniture
and fashion, photography and art. This broad point of view on
creativity has been crucial in the development of his philosphy of
an Haute-Couture lifestyle, where refined materials and cultured
shapes blend in endless combinations, carefully tailored upon the
client.

Gio Pagani interprets living with a modern language that is
organic and enduring, but at the same time imperfect and based
on the subtle balance between contrasts - romanticism and
brutality, luxury and simplicity, rules and transgression - creating a
personal aesthetic of “disciplined excesses”.